Executive Members Only: Polymathic

In development.

Updated to include audio. What is Polymathic? It began as a suggestion from the c-suite of a publicly-traded media company.  She wanted a source where noise was low and value was high and everyone was centered around one goal: building the future of the industry.

I wish that we had the best and brighest builders in one room. How do we achieve that? We want the builders.

This member brief is designed exclusively for Executive Members, to make membership easy, you can click below and gain access to hundreds of reports, our DTC Power List, and other tools to help you make high level decisions.

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Member Brief: The Straw Man

CommerceNext is a reputable, New York-based conference for digital marketers. With over 1,000 in attendance, the event was a magnet for conversation around the direct-to-consumer era. There, 2PM was interviewed by Shoptalk’s Chief of Global Content Zia Widger. The topic was a timely one, The future of DTC brands. Here is as short summary from the event’s agenda page:

This member brief is designed exclusively for Executive Members, to make membership easy, you can click below and gain access to hundreds of reports, our DTC Power List, and other tools to help you make high level decisions.

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Member Brief: Brand-First Strategy

In a recent conversation with the CEO of  Shoelace, the journey marketing platform, Reza Khadjavi posed an important question: what is the modern definition of brand-first? With customer acquisition costs (CAC) rising and retention rates emerging as the key performance indicator, the question has never been more critical. It’s a topic that legacy brands know well; it’s a question that the savviest of digitally-native brands have begun to answer for themselves. And while that answer isn’t a universal one, there are commonalities to consider.

This member brief is designed exclusively for Executive Members, to make membership easy, you can click below and gain access to hundreds of reports, our DTC Power List, and other tools to help you make high level decisions.

Join Here