As we’ve reported, the conditions of the global pandemic favor the bottom lines of some retailers more than others. The dichotomy is becoming clearer as retailers report earnings for the first portion of the year to be truly affected by the circumstances. Hand sanitizer brands and grocery stores, for instance, are reaping the benefits of an otherwise poor situation. Even Wayfair has come out on top. And then there’s Peloton, which started this year as the butt of good-intentioned-advertising-gone-very-badly jokes.
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