If you grew up in the right part of town in the 80’s and 90’s, you may have remembered those “Rent-a-Center” stores. You knew that if you drove past one of those, you may not have been on the right side of town. You’d see window decals that advertised their six-month, same as cash deals. If you were lucky, these storefronts would allow you to use your pending tax return as credit for the rental agreement. Rent-a-Center’s are peppered across America, often in places that few people in this community would frequent. With nearly 35% of the market and 2,970 stores, Rent-a-Center (RAC) has undoubtedly shaped America’s perception of the access economy. And until recently, the perception around access hasn’t been positive.
This member brief is designed exclusively for Executive Members, to make membership easy, you can click below and gain access to hundreds of reports, our DTC Power List, and other tools to help you make high level decisions.