Member Brief: Consolidation Season

CanadaGoose2PM

A unique global brand that exudes authenticity. That was the manner in which Ryan Cotton, a Principal at Bain Capital, described the private equity firm’s 2013 acquisition.  With 1,000 regional employees, a 55 year history, and a then-estimated $150 million [1] in annual revenue, Bain’s acquistion of Canada Goose followed the traditional P/E playbook for retail brands.  P/E firms identify retail brands with: healthy unit economics, 8-9 figures in sales, identifiable competitive advantage, and strong brand equity. Once acquired: these firms manage the streamlining of daily operations and supply chain, they identify efficient paths to EBIDTA growth, and they advise ways to reinvest new profits into more growth.

本会员简报专为以下人士设计 执行委员为了方便加入,您可以点击下面的链接,获取数百份报告、我们的 DTC 权力清单和其他工具,帮助您做出高水平的决策。

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Member Brief: Imagined Communities

Rapha

There was a poll administered not too long ago and the result was astounding. Americans have become increasingly non-religious. Until recently, religion was a major line of demarcation for many Americans. Religion influenced one’s culture, social group, and even their politics.  In a recent report by The Atlantic‘s Derek Thompson on the matter, he lays out several of the catalysts responsible for the shift away from religion in America. Ironically, he cites politics, an evolving culture, and a sequence of current events as culprits. But in it, he seems to have omitted a factor.

本会员简报专为以下人士设计 执行委员为了方便加入,您可以点击下面的链接,获取数百份报告、我们的 DTC 权力清单和其他工具,帮助您做出高水平的决策。

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成员简介: IG 上看到的

商店

第二部分这是第一部分:电视上看到的广告的继续。在本系列的第一部分中,2PM 介绍了有关原生电视广告的高层理论以及日渐式微的品牌推销艺术。在第二部分中,我们将重点介绍几家正在改变这一现状的公司。 

本会员简报专为以下人士设计 执行委员为了方便加入,您可以点击下面的链接,获取数百份报告、我们的 DTC 权力清单和其他工具,帮助您做出高水平的决策。

在此加入