Redefining anchor retail. If you asked anyone around the table at last night’s Executive Member Roundtable in Soho, one of the issues facing the maturing DtC industrial complex was an obvious one. There is a lagging effort in the mall management sector to attract these emerging “challenger” brands – a growth trigger that could potentially revitalize stuttering malls by attracting a new and affluent consumer cohort to Tier B malls.
