With over 900 essays published and over 980 issues mailed, 2PM has established a clear quality and expectation. It's a trusted of unique, well-researched data and insights.
Access to Member-Only Reports
Influence your corporate strategy by reading well-researched memos, deep dives, and member briefs that will enlighten you with foresight and analyses of key developments
Access to DTC Power List
Growing in relevance by the week, the DTC Power List and its growing span of brand analyses.
20% Discount on Officer Hours / Strategy Work
Executive Members have access to discounted services available by email, by requesting discount code for checkout.
Free Access to "Read Optimizer"
Get in on the ground-level of my latest media project, inspired by my 140-person HBS chat focused on executive health, longevity, and overall self-improvement. Optimizer is a $50 subscription-only weekly newsletter.
Full Access To The Study
One of the most valuable tools that 2PM as to offer, The Study features a strategic set of memoranda and members-only briefs that serve as a basis of study for the digital industries and how they interact. Understand these and you'll find hidden advantages across a number of fields and practices.
Access to all on-site archives
A growing library of 700+ well-researched briefs spanning topics like media, brand, data, eCommerce, real estate, sociology, and consumer psychology.
Two Letters / Week
In addition to the free weekly Letter, Executive Member Letters are delivered to members. This edition is tailored for executive members and sent to your inbox. It's filled with the latest developments and quick analyses across media, commerce, brand, and data.
Full Access To The Study
One of the most valuable tools that 2PM as to offer, The Study features a strategic set of memoranda and members-only briefs that serve as a basis of study for the digital industries and how they interact. Understand these and you'll find hidden advantages across a number of fields and practices.
Access to DTC Power List
Growing in relevance by the week, the DTC Power List and its growing span of brand analyses.
20% Discount on Officer Hours / Strategy Work
Executive Members have access to discounted services available by email, by requesting discount code for checkout.
Up to 40 concurrent memberships
There are few better ways to strengthen a team - as colleagues and people - than investing in an education of deep generalism. Embarking on this sort of thinking as a group harnesses the benefits of collaborative, compounded improvement.
Dedicated 2PM liaison
We are among the few organizations where every member of our team is a practicing operator, not an observer or armchair reporter. They serve as your primary contact for guidance and introductions.
Specialty databases
Top Reporters, DTC Health, Mall Real Estate, The Shipping Index, The Agency Database, Merchandiser Index, Top Independent Publishers, and The Luxe Index.
Concierge onboarding
Our goal is for members to derive value from 2PM from day one. Occasionally, more complex teams appreciate a bespoke introduction to the many tools and databases that 2PM provides.
Rights to all annual-level access
Access the archives of all speciality databases, including The Marketplace Power List, The DTC Power List, and indexes of media, publishers, products, and more.
2PM brings thorough insight in a way that can only be delivered by someone who really gets the nuances of what they're talking about, which makes other takes feel woefully out of touch. 2PM is THE source of what's relevant.
Jen Rubio
Co-Founder and Chief of Brand at Away
2PM is one of the few places I can get an objective view of retail, brands, eCommerce and the technology driving the intersection of all three. Web’s also got a unique POV, as he sits in the heartland of America – not in Silicon Valley or NY – which is immensely important when trying to nail down trends for the mass market consumer.
Jeff Richards
Managing Partner of GGV Capital
With incisive writing and cutting wit, 2PM is my reliable witness for what is happening in the world, from macroeconomics to micro insights into individual retail brands. 2PM is truly a bridge: speaking to Boomers and Gen Z alike, and cultivating authentic community in unexpected ways and places. 2PM has been a source of insight, deal flow, and important relationships for me.
Jill Carlson
Co-Founder, Open Money Initiative and Principal at Slow Ventures
2PM is the only consistently excellent resource for well researched content about the future of retail.
Jesse Genet
Founder and CEO of Lumi
2PM is my go to source every day for the most relevant and timely developments in brand side eCommerce along with understanding adjacent industries and how they all interact. Whether it is unique insight into DNVB’s, analysis on the latest moves by industry giants, or the latest changes in traditional or digital advertising, 2PM covers it. It saves me hours of combing through dozens of sources and allows me to just get at what’s most important. There are few things more important than saving me time to get the right things done.
Kevin Lavelle
Executive Chairman of Mizzen + Main
2PM is one of commerce’s best kept secrets. It's without a doubt a must read.
Tristan Walker
Founder and CEO of Walker & Company (P&G)