If malls are another victim of urban revival, so are they younger brands who depend on a volume of foot traffic to elevate their brand. Some retailers are finding ways to counter quantity by courting quality.
Over the next few weeks, we will take a look at brands who’ve adjusted their brick and mortar retail KPI in innovative ways. You’ll find interesting retail approaches, commentary from retail analysts, and commentary from DNVB executives.
Part 1: Brands that’ve successfully pivoted to retail in city clubs, athletic clubs, and country clubs – leaving traditional retail in the dust. Coming in Issue no. 268.
See more of the issue here.